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Are Gift Cards Impersonal?

The stress and pressure associated with choosing “the perfect gift” are especially common during the Holiday Season. Sometimes is very hard to find the right gift for someone you really care about. You want something unique and very special that makes them feel how much you care. Right? It happens to me all the time!  The tendency is that gift cards are impersonal... The tendency is that gift cards are impersonal since gift cards are associated with the lack of interest to take the time to think about the person for whom you are buying a gift and what they would like or can use. However, I think whether a gift card is impersonal or not depends more on other factors, such...

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